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About Us

DemandPlanning.Net, founded in 2001, is provided as an exclusive web resource by Demand Planning, LLC, which specializes in Business Process and Strategy consulting in the areas of Demand Management and Sales and Operations Planning for medium-sized businesses.  Based in Woburn, MA, the firm also offers on-site training workshops and hosted Webinars in Demand Forecasting, Sales and Operations Planning, CPFR, Market Share forecasting and Inventory Management and Optimization.
View our company brochure (PDF)

Mark Chockalingam, Ph. D.
Founder and Managing Principal

Mark Chockalingam has spent most of his career in business forecasting and modeling and supply chain analytics. He has specialized in the CPG and the healthcare space, implementing best practices to sharpen complex supply chains and help them be more customer focused. He has consulted with many Fortune 500 companies including SAB Miller, Wyeth Pharmaceuticals, Colgate Palmolive, Abbott Labs.  Before starting his consulting career, he has held corporate positions of increasing responsibility with Fedex, Schering-Plough and Proctor and Gamble.  More...

Mark J. Lawless
Principal

Mark Lawless is Principal Consultant with Demand Planning LLC and specializes in consulting and advisory services for businesses of all sizes. Mark has worked across several industry verticals including the automotive, technology, foodservice, consumer goods, financial services, publishing, healthcare, banking, pharmaceuticals, marine products, and other industry sectors. His specialty consulting areas include Corporate Finance, Operations Forecasting & Planning, Strategic Forecasting, Financial Planning & Budgeting, and related quantitative disciplines.  More...

Joan Kopp
Vice President and Principal

Joan specializes in Strategic Marketing Planning and Analysis. Joan’s career covers a broad range of disciplines including Marketing, Marketing Research and Analysis, Supply Chain Strategy and Program Management. Most recently Joan led a major project focused on integrated demand planning/forecasting for the Proctor and Gamble company.  More...

View Our Recent Project Profiles

Our Contact information:

Demand Planning, LLC.
10G Roessler Road Suite 508
Woburn, MA 01801

Phone:  (617) 297-2385